Proposal Praised, Decried
Bush a Stupid Idiot, Franken Says
As you turn that kind of headline around, though, make sure you don't commit my most hated headline sin: the omission of a helping verb in a verb that isn't the main verb. Bush a Stupid Idiot, if you'll excuse the editorializing, is fine. "Is" is omitted, but it's the main verb, and omitting that word when it's either the auxiliary verb (Bush Denying Franken Charge) or the only verb (Bush a Stupid Idiot) is a well-established headline conceit. "Is" is still the main verb in Bush a Stupid Idiot, Franken Says, and so that form of attribution, despite my other problems with it, is structurally sound.
But Franken Says Bush a Stupid Idiot is not structurally sound. "Says" becomes the main verb in such a construction, and so the helping verb is required: Franken Says Bush Is a Stupid Idiot. If space does not allow that auxiliary verb, there are verbs that work without helpers. Franken Calls Bush a Stupid Idiot. Or Franken Terms Bush a Stupid Idiot. Or Franken Labels Bush a Stupid Idiot. But you can't say somebody a stupid idiot.
Bush a 'Stupid Idiot'
Decline Blamed on Crime, Schools, Economy